elasrioussama, Author at Thedigitech

Decryption: brand monitoring and crisis management in the era of social media

focus on brand monitoring online with Aurélien Tissoux, director of the digital division of Publicis Consultants. The digital influence is on everyone’s lips. But before thinking about weighing the opinions of its potential consumers, it is still necessary to implement measurement tools to listen to conversations and understand the feelings of Internet users. How do […]

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Webdesign: where and how to find inspiration for designing interfaces

When you’re creative, lack of inspiration or blank page syndrome can be a real source of anxiety. Here are some resources and tips to take care of your creative mind. Resources for designers Muzli is an extension for Google Chrome that provides insight into news and the latest trends in the world of design. Every

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Why is Facebook Marketing Important?

It is no secret that Facebook is the most popular social networking website in the world. Facebook is not just meant for individuals, but also companies looking to promote their businesses on a worldwide scale. Facebook is the new way to market your products. If you correctly tap into the potential that Facebook has, then

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GAFA, NATU AND BATX, what trend ?

GAFA, NATU, and BATX are acronyms used to refer to the four largest technology companies in the world: Google (G), Apple (A), Facebook (F), Amazon (A), Netflix (NATU), and Baidu, Alibaba, Tencent, and Xiaomi (BATX). These companies are often referred to as “big tech” and are known for their dominance in the technology industry, particularly

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Facebook: secret groups replaced by private groups

Facebook puts a little order in the management of groups to simplify their understanding. Secret groups disappear in favor of private groups. When creating a Facebook group, it was possible to choose “public”, “closed” or “secret”. This typology was unclear, especially on the difference between “closed” and “secret”. Sercre groups are now no longer existent.

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What is Influencer marketing ?

Influencer marketing has become one of the most popular ways for businesses to promote their products and services to a specific target audience. By partnering with individuals who have a large following or a strong reputation in a specific niche or industry, businesses can reach new customers, increase brand awareness, and drive sales. The concept

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The pitch culture

It is above all a feature of American culture: the school trains children to present, to tell, to tell; it sanctions errors less, gives more self-confidence, which does not exempt other weaknesses. Thus, anyone who has worked with Americans, anyone who has attended a conference in the United States will have seen the agility shown

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Facebook will launch a News tab and pay the major media to feed it

It was announced since April by Mark Zuckerberg, we now know more about the “News” tab that will be launched this autumn. This tab is likely to have a prominent place in the Facebook experience. Facebook has therefore confirmed the launch of a “News” tab and said that it would be dedicated to “trusted” information.

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Huawei launches new operating system “HarmonyOS”

The Chinese telecom giant Huawei, threatened to lose its access to Android because of US sanctions. Presented Friday new operating system that will equip its mobile phones.The system, “HarmonyOS”, was introduced by Executive Director Richard Yu at a group conference in Dongguan (southern China), while Huawei was blacklisted by the United States. Suspect espionage in

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Open & Big Data

We constantly create data: every minute, 3.2 million comments, photos, and videos are shared on Facebook, which now uses 1.74 billion people. At the same time, 204 million emails are sent and 300 hours of videos are uploaded to YouTube. Every 15 seconds or so, each of the 7 billion mobile phones spontaneously creates location

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Author name: elasrioussama