Author name: elasrioussama

facebook-groupes

Facebook: secret groups replaced by private groups

Facebook puts a little order in the management of groups to simplify their understanding. Secret groups disappear in favor of private groups. When creating a Facebook group, it was possible to choose “public”, “closed” or “secret”. This typology was unclear, especially on the difference between “closed” and “secret”. Sercre groups are now no longer existent. […]

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document-analytics

What is Influencer marketing ?

Influencer marketing has become one of the most popular ways for businesses to promote their products and services to a specific target audience. By partnering with individuals who have a large following or a strong reputation in a specific niche or industry, businesses can reach new customers, increase brand awareness, and drive sales. The concept

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The pitch culture

The pitch culture

It is above all a feature of American culture: the school trains children to present, to tell, to tell; it sanctions errors less, gives more self-confidence, which does not exempt other weaknesses. Thus, anyone who has worked with Americans, anyone who has attended a conference in the United States will have seen the agility shown

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big data

Open & Big Data

We constantly create data: every minute, 3.2 million comments, photos, and videos are shared on Facebook, which now uses 1.74 billion people. At the same time, 204 million emails are sent and 300 hours of videos are uploaded to YouTube.  Every 15 seconds or so, each of the 7 billion mobile phones spontaneously creates location

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Moore's Law

Moore’s Law

In 1965, an unknown engineer, working in a now-defunct microprocessor company, claimed that the density of transistors on a silicon chip would double every two years. It was then a risky prediction, because this type of component existed only for a few years and it was still mastered imperfectly its manufacture. Such an assertion was

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The origin of the digital revolution

The origin of the digital revolution

ASK around you what principally characterizes the digital revolution. Unless you speak to a seasoned specialist, you may be shocked to see the homogeneity of the reactions: for many people, social networks and smartphones are the most visible and necessary parts of the digital revolution. however, that is wrong. Admittedly, she managed to mobilize a

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The connected economy

The connected economy

If it is an established feature of the digital economy, it is its ability to decentralize knowledge and techniques. Whether it’s a Wikipedia page, a tutorial on YouTube or the Mooc of a major university accustomed to the Shanghai ranking, it becomes more and more notable that a significant part of the knowledge of the

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effective competitive intelligence

Effective competitive intelligence

In the 1980s we had industrial espionage. Today, the Internet and the monitoring equipment are ample to give us insights on the activity of our competitors. By paying interest to the facts that your competitors and their buyers leave on the Internet you will be in a position to make better-informed strategic decisions. It is frequent to say that competition is beneficial, and can be a boom driver for a company. Any entrepreneur can (and should) study

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